The Product Model

Cross-Functional #127: The weekly news across Product, UX, Design and Dev

This week we take a look at the benefits (or lack thereof) of agile coaches, embedding customer centricity, measuring design and the pros and cons of platform engineering. 

Enabling the Team

The Alternative to Agile Coaches by Marty Cagan
Following Scrum or other ceremonies doesn't make you agile. Coaching teams to consistently and responsibly discover solutions is a better way.

Expert vs Novice Agile Consultant/Coach by Jason Yip

A graphical overview of the different ways of thinking between novice and expert agile coaches when faced with typical product development requirements.

Product Direction

Product Vision Is Science Fiction – Help Your Organization Focus On Successful Outcomes by Jeff Patton
A product vision isn’t revenue or features. It is imagining a future world and how people will experience your product(s) in that future.

How Verizon Has Embedded Customer Centricity Across The Organization by Donal O'Mahony
A case study on how Verizon changed their culture and how they work to embed the customer at the heart of all of their decisions.

Continuous Discovery

Validating the Success of our Products by Justyna Belkevic
Key metrics are usually different for each product and should always be determined individually. Metrics that would fit one project may not work for another.


Testing User Activation Fit For Diverse Use Cases by Oleg Ya
You need to provide the shortest possible route to value, even when there are diverse use cases in play. 

Continuous Design

How To Measure The Impact Of Design by Jessa Parette
Quantifying the impact of design is often reactionary. By being intentional about your design factors you can more accurately assess your performance.


Design Thinking Was Supposed To Fix The World. Where Did It Go Wrong? by Rebecca Ackermann
An approach that promised to democratize design may have done the opposite.

Continuous Delivery

Don't Call It A Platform

by Sam Newman
What started out as a developer experience initiative is now about hiding the towering pile of crap we’ve assembled.

Platform Engineering Teams Done Right by Adrian Cockcroft

There isn't a single platform team - but many.  The goal is to push the complexity away from your teams so they can focus on building the differentiators.

UXDX USA: TALK HIGHLIGHT

UXDX USA Talk highlight - Applying the JTBD framework to build personas that stick.

Personas have become a dirty word in some companies. But they can help to align people on core user groups and their needs. Instead of focussing on demographics Marine and Megan will show how you can use the JTBD framework to build personas that stick.

VIEW AGENDA

Attend

UXDX USA | 16-18 May 2023

UXDX EMEA | 11-13 Oct 2023

UXDX APAC | 14-16 Nov 2023

Free to Attend

Empowering the Teams and Product Impact | 15 Feb

Increase Conversion and Pricing Page Evolution | 21 Feb

Motion Design and Physical to Digital | 22 Feb

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