The Product Model

UXDX Cross-Functional #13 & the first key trend from UXDX 2020

UXDX Cross-Functional #13
(on Friday 13th!)
 
Digest the best news and learning of the week at speed... 
What's new in Product, UX, Design, Dev and Empowering your Teams
 
Product
 
Business Outcomes
This VP is Doing Things Differently in the Product Org by First Round
“The main goal for a product manager is not simply to ship software — it’s to deliver business outcomes". A case study of implementing Product Management at Divvy

Aligning Product & Business Objectives by Pamela Mead, Pete Anderson, Adam Copeland and Snjezana Momic
A panel from UXDX 2020 on how to distinguish product objectives from business objectives and why it is crucial in making sure your product delivers for your end-users.
 
UX
 
UX Copy
How UX Copy Drives Better Business Results by Frontitude Team
Real-life examples of how UX copy has had a direct increase in business metrics. Using great UX copy can really help business metrics and ensure product success.
Good copy is good business: the ROI of microcopy by Yael Ben-David
Yael outlines the benefits of investing in UX writing and the business benefits that this cheap and very powerful tool can achieve.
 
Design
 
Design Ethics
5 Common UX Dark Patterns by Agnieszka Cieplińska
As noted by Harry Brignull (the man who coined the term dark design), the best defence against these patterns is awareness - so be aware!
Gamification: Are we really enhancing or just manipulating? by Melinda Jacobs
Melinda shares some of her tips on how to ensure that your designs continue to be user-centric and ethical.
 
Development
 
Evolving Architecture
BBC makes switch to AWS, serverless for new website architecture by Tim Anderson
The UK's 6th largest site is now serving half of the site on AWS Lambda - find out why.
Evolutionary Architecture And Systems Thinking by Rebecca Parsons
Rebecca shares how good architecture principles and forcing functions enable more empowered developers and more iterative solutions
 
Enabling Your Team
 
Growth Mindset
Create a Growth Culture, Not a Performance-Obsessed One by Tony Schwartz
Focusing on performance causes the opposite effect on employees - focus on growth mindsets instead.
 
An Email From Elon Musk Reveals Why Managers Are Always a Bad idea by
Chuck Blakeman
Not one to shy away from controversy, Elon does make some valid points on where managers help and when they can get in the way.
 
Trends from UXDX 2020
 
What benefits do cross-functional teams really deliver?
Better products and less re-work according to the speakers at UXDX 2020. But it’s not all smooth sailing - the challenges of shifting to, and value received from cross-functional teams was one of the most burning questions arising over the three-day conference. 
 
UXDX Community Event Berlin - 25th November
 
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