The Product Model

Cross-Functional #133: The weekly news across Product, UX, Design and Dev

This week we take a look at 2 person teams, the CASTLE Framework, the role of the software architect and diving deep on NPS. 

Enabling the Team

Delegating Projects, Not Tasks by Jason Fried
Basecamp use empowered teams of 2 - just one designer and a developer. It works well for them with their technology stack and the "ShapeUp" approach.

Building Teams for Better Process, Retention and Delivery by Mike Brown

Cross-functional product teams deliver better outcomes for customers and businesses. But there are challenges in building teams that can perform.

Product Direction

Product Core Competencies by Marty Cagan
As Marty continues writing his Transformed book he is looking at the key roles of Product Manager, Designer and Developer as well as ProductOps and Leadership.


How Duolingo Reignited User Growth by Jorge Mazal 
The story behind Duolingo's 350% growth acceleration, leaderboards, streaks, notifications, and their innovative growth model.

Continuous Discovery

Boosting UX Research Efficiency with ResearchOps: The Allegro Experience by Ania Kaliska
Discover how Allegro, Europe's biggest marketplace, utilizes ResearchOps to enhance its user experience and streamline the design process.


Net Promoter Score - Helpful or Harmful? by Itamar Gilad
NPS has gained a status of one-metric-that-matters that it likely doesn’t deserve. Itamar dives deep into its strengths and weaknesses.

Continuous Design

CASTLE Framework for Workplace Applications UX by Page Laubheimer
The HEART framework is great for B2C products. CASTLE offers a complementary assessment framework for UX that focuses on the needs of internal product teams.


Brainstorm Questions Not Ideas by Erika Hall
We vastly overvalue the idea of “ideas” in design. Taking time to talk through your questions will create a collaborative culture of learning.

Continuous Delivery

Architects, Anti-Patterns, and Organizational F**kery by Charity Majors
"When you make architecture someone else's job and scrap the expectation that it's a core skill, you get weaker engineers & worse systems."

ChatGPT and Software Architecture by David R Oliver

Starting with a user story, ChatGPT could add context, acceptance criteria, design the required table structure, generate the SQL and produce UML diagrams.

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Visual Maps, Healthy Designing and Creating Optimized Teams | 28 Mar

Service Design & The Initial Product Vision | 5 Apr

Coming together to Build Exceptional Products | 12 Apr

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