First off, sorry about the exclusive (and totally unintentional) sneak peek into the upcoming UXDX conference! We hope you enjoyed the unexpected detour. We blame it on the coffee machine being out of order this morning. Either way, mistakes were made. But as we always say, continuous learning is the key! So on to the newsletter...
In this issue we explore impact mapping workshops, a better way to do competitive analysis, the 9 rules of design research, Nubank's strategy shift and much more.
Enabling the Team
Yes, You Can Measure Software Developer Productivity by Chandra Gnanasambandam, Martin Harrysson, Alharith Hussin, and Shivam Srivastava
While ridiculed online there are some nuggets of info here. But making developers spend less time on design and more on coding could lead to a Cobra effect.
Measuring Developer Productivity? A Response To McKinsey by Gergely Orosz and Kent Beck
Gergely and Kent question McKinsey's methodology for measuring developer productivity, arguing that it focuses too much on effort and output.
Product Direction
How To Run An Impact Mapping Workshop by Mark Dalgarno
Mark provides a step-by-step guide on running an Impact Mapping workshop, emphasizing its utility in clarifying project goals and stakeholder involvement.
11 Lesser-known Mistakes PMs Make During Discovery by Aatir Abdul
Learn about the most common but least talked about mistakes product managers make during the discovery process, such as poor planning, lack of focus and more.
Continuous Discovery
A Better Way To Do Competitive Analysis by Lade Tawak
Lade questions traditional feature-based competitive analysis and advocates a more nuanced approach that includes qualitative and quantitative methods.
The 9 Rules Of Design Research by Erika Hall
Erika shares nine rules for effective design research, debunking common myths and emphasising the importance of asking the right questions to innovate.
Continuous Design
How To Create An Ai Style Guide: Write With ChatGPT In Your Own Voice by Tiago Forte
Tiago explores how to train ChatGPT in order to solve the AI's robotic-style problem. After a step-by-step explanation, he creates a detailed guide.
The Tyranny Of Collaborative Ideation by Lars Jerichau
Lars argues against the effectiveness of collaborative ideation, citing scientific evidence that solo ideation produces better results.
Continuous Delivery
Why We Killed Our End-to-end Test Suite - Building Nubank by Alexandre Freire
Learn why Nubank moved from an end-to-end test set to a contract and acceptance testing strategy and see how their new approach has improved software quality.
Yes, You Should Test On Production…by Marco Chiappetta
Marco shares the concept of "shipping confidence" and how it varies depending on the software with a caveat around the level of developer expertise.
With just five weeks to go it’s getting close to this year’s UXDX conference. If you haven’t gotten your ticket yet you’ll miss out on the amazing talks from companies like:
- J.P Morgan
- Docusign
- King Games
- Adyen
- Comcast
- Volkswagen
- and many more
Prices rise this weekend so don’t delay!
Attend
Speak
Do you have a great case study that highlights how you have adopted a new practice, tool or technique?
Do you want to share the challenges as well as the successes?
UXDX
13A Belgrave Road, Rathmines, Dublin D06 E9H9, Ireland
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